As can be read in an article in The Australian by Steve Creedy (October 28, 2008), the tourism industry is bracing for hard times as international airlines post their worst global traffic results since the 2003 SARS epidemic. Although failing oil prices and the lower Australian dollar, consumers prefer to keep their wallets closed. Overall it’s economically though. And when times are though there is less likelihood that consumers actually spend their money. The International Air Transport Association showed that worldwide passenger traffic in August this year fell 2.9 per cent, the first fall since the sars-epidemic crippled airlines five years ago. The problem was particularly pronounced in the Asia-Pacific but no region was immune. Seen the fragile economic situation world -wide it seems that declining figures will go on dominating the headings of the newspapers for at least a few months.