Canada

15 12, 2021

The unexplored potential of promotional videos in destination marketing

By |December 15th, 2021|Canada, Thesis, Thesis Publication|0 Comments

If you follow this blog frequently you might know that from time to time we publish final master thesis from the students that graduated from the Master of Arts Tourism Destination Management at Breda University of Applied Sciences.

This example is produced by Baptiste Gautier and deals with the topic of the unexplored potential of promotional videos in destination marketing, a case study of The Wild Within in British Colombia. Below you can find the executive summary of the paper. If you would like to read the whole thesis, please send an email to master-tdm@buas.nl. Enjoy the read!

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7 04, 2016

Thesis publication: Experiential Marketing in Destination Management

By |April 7th, 2016|Canada, Creative, Dissertation, Field research, international|0 Comments

If you follow this blog frequently you might know that from time to time we publish final master thesis from the students that graduated from the NHTV Master of Arts Tourism Destination Management.
This example is produced by Bernadett Papp and deals with the topic of ‘The application of experiential marketing in destination management – Recommendations for an […]