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10, 2009
Destination management organisations – the scapegoats for every unsuccessful tourism destination
Tom Bornhorst, J.R. Brent Ritchie and Lorn Sheehan lately interviewed stakeholders from Canada regarding their perception of a successful destination and a successful destination management organisation (DMO). Goal of the research was to find out whether there is a relationship between the two. Although limited to one country, the data allows a representative view […]
